Facebook Answers 'Tag Who's It?'
The whole idea of a social media platform is to interact with family, friends and colleagues over the Internet, but who knew there would be so many privacy issues would be uncovered once Facebook started automatically publishing phone numbers, tagged photos and videos, geo-locations, and more.
In the past, Facebook users had really no control over who tagged them in a photo or link and it became quite the issue when people were taking the heat for images and activities they may not have been a part of. Without notice, links, videos, status updates and photos would automatically show up on one’s wall but soon, the world’s most popular social media platform will finally take a stand and change how they do business.
The social media website made room for the change so tagging controls are moved from the settings page and will be placed right next to the posts, photos and tags they affect. Facebook employee Chris Cox took to the official Facebook Blog to announce that the website is making improvements to avoid automatic tagging, have a say on what shows up on your profile and what happens when you share something new.
Inline Profile Controls allows for a clearer profile and gives users control over everything that can be seen. Cox writes, “Content on your profile, from your hometown to your latest photo album, will appear next to an icon and a drop-down menu. This inline menu lets you know who can see this part of your profile, and you can change it with one click.” Users will benefit from this change as controls will be simpler.
Profile Tag Review is a new tool that allows users to approve or reject any photo or post they are tagged in before it becomes visible to others.
Content Tag Review gives the option to review and approve or reject any tag someone tries to add to a user’s photo and posts.
View Profile As…shows users how their profile looks to others and has moved up to the top of a profile page for easier access.
Change Your Mind After You Post? Previously, users could change who could see a status update once created. Going forward, users will be able to change who can see any post after the fact with the new inline controls.
Tag Who You’re With, or What You Want to Talk About Before, users could only tag someone or a page if they were friends with or liked it. Now, users can add tags of friends or anyone else on Facebook. At the same time, if a user is tagged by a non-friend, the user must approve the post for it to show up. Also, removing tags have more options, whether the user is removing the tag from a profile, removing the tag itself, messaging the photo owner or tagger, and requesting that the content be taken down.
Carolyn Martin is the Founder of Social Media Demand. The company focuses on providing digital marketing solutions. They create campaigns and promotions for their clients on Facebook, Twitter, and LinkedIn. For more information, go to www.socialmediademand.com.
Microsoft: Building a secure foundation to drive NASCAR
Microsoft is a key partner of The National Association for Stock Car Auto Racing (NASCAR) and together they are driving ahead to create an inclusive and immersive new fan experience (FX).
These long-term partners have not only navigated the challenges posed by the COVID-19 pandemic with the use of Microsoft Teams and Microsoft 365, but are now looking to a future packed with virtual events to enhance the FX, well beyond NASCAR’S famous Daytona racetrack.
“Together, we've created a secure environment that's allowed for collaboration, but the future is all about the fans”, said Melinda Cook, General Manager for Microsoft South USA Commercial Business, who cited a culture of transparency, passion, adaptiveness, and a growth mindset as to why this alignment is so successful.”
“We've partnered to create a fluid, immersive experience for the users that is supported by a secure foundation with Microsoft in the background. We are focused on empowering and enabling customers and businesses, like NASCAR, to reach their full potential. We do this with our cloud platform which provides data insights and security.”
“Our cloud environment allows NASCAR to move forward with their digital transformation journey while we are in the background,” said Cook who highlights that Microsoft is helping NASCAR
- Empower employees productivity and collaboration
- Improve fan engagement and experience
- Improve environment security and IT productivity
- Improve racing operations
Microsoft Teams, which is part of the Microsoft 365 suite, enabled employees to work remotely, while staying productive, during the pandemic. “This allowed people to provide the same level of productivity with the use of video conference and instant messaging to collaborate on documents. Increased automation also allows the pit crews, IT, and the business to focus on safety, racing operations, and on the fan experience,” said Cook.
“We have started to innovate to create a more inclusive fanbase, this includes using Xbox to give people the experience of being a virtual racer or even leveraging some of the tools in Microsoft Teams to have a virtual ride along experience.”
“These environments are how we create a more inclusive and immersive experience for the fans. We're working on a virtual fan wall which allows people from new locations to participate in these events,” said Cook, who pointed out Microsoft was also helping bring legacy experiences alive from NASCAR’s archives.
“At Microsoft we can take it one level further by letting fans know what it's like to see the pit crew experience, the data and all the behind-the-scenes action. We will continue to improve automation with machine learning and artificial intelligence, from marketing to IT operations to finance to racing operations,” said Cook.
Christine Stoffel-Moffett, Vice President of Enterprise Technology at NASCAR, said: “Microsoft is one of our key partners. They have been instrumental in helping the NASCAR enterprise technology team re-architect our Microsoft systems to ensure an advanced level of security across our environment, contribute to our business outcomes, and focus on fan experience.”