Groupon sent an email to its 83 million subscribers on Sunday saying that the new policies are part of an effort to make for better transparency about the way it handles private information about its users. Below is the email that Groupon sent to its users:
“Dear Groupon Customer,
Questions or comments? Email us at [email protected].”
Groupon Now is on the brink of launching its mobile-based service and will offer instant deals based on a user’s location. Groupon says it may collect geo-location information from its users’ phones and use it as a marketing opportunity and deals.
Groupon has broadened its definition of personal information to include “interests and habits” and admits that its newest partnership with Expedia would make for sharing of personal information with travel sites if users opt-into the travel deal branch.