May 19, 2020

Ikea in Canada is gaining a new product - Will it cause pleasure or pain?

Canada
IKEA
Scandinavian
Candy
qqtqtqt etqt
3 min
Ikea in Canada is gaining a new product - Will it cause pleasure or pain?

As if children need another accessible source to Canada, cheap furniture store Ikea will be offering candy to Canadian customers. Originally reported by thestar.com, this beloved tradition comes straight from Scandinavia, in which kids were permitted to visit the local store every Saturday and receive a bag of candy.

RELATED TOPIC: Uber delivers food in Canada—Is this the new business model to follow?   

While candy tastes good and people of all ages enjoy it, does the world really need access to more junk food? Specifically, when too much of the world is already or dangerously teetering toward obesity, why place temptation in someone’s face?

Furthermore, what is going to happen to other stores—particularly ones whose sole inventory is chocolate and sugar—once Ikea becomes a form of completion?

RELATED TOPIC: Tim Hortons continues to successfully build customer trust

Pick and Mix—Ikea’s in-store Scandinavian candy shops—will be coming to Canada in the fall. But why? It’s tradition—that’s why.

Known as “Saturday Candy,” this tradition dates back decades. However, in recent years, the action has taken place during the week, too, or whenever children and adults feel the need to splurge on a sweet treat.

It would appear that Ikea wants candy in their stores to pay homage to the country where the store originated. Fantastic—quite respectful and honorable. But what about the consequences that could follow?

Do kids really need more access to sugar and sweets? Instead of candy, why not promote fresh fruits and vegetables? Instead of Saturday Candy, the new tradition could be known as Saturday Nutrition or Healthy Snack Attack (you get the idea).

The point is that the furniture store could keep similar traits to the past tradition, but simultaneously  promote healthy snacking. Not to mention, a sweet tooth can be cured by several different types of fruit.

Already available in the United States, there are 45 varieties of sweets that include gummies, sours, marshmallow, chocolate and licorice for $7.99 a pound. Can you feel the waistband of your pants expanding? Interestingly enough, all candies are made from Swedish recipes.

And while the Ikeas across Canada haven’t confirmed a price, they have said that all of the candies will be free of high fructose corn syrup, trans fats and GMOs.

Let that tidbit of information sink in for a minute.

RELATED TOPIC: Will McDonald’s new menu items last?

We’ll just bypass the $7.99 a pound factor (seriously?!) and jump right to the ingredients. While a representative has mentioned what the candies won’t contain, can we believe the statement to be true? And if it is, how long will it be until the recipes change and more toxic components are added? Furthermore, it was nice for Ikea to reveal what won’t be in the candy, but what will be in it?

While it’s been a tradition for Swedish children to gorge themselves with candy on Saturdays for quite some time, is it really healthy for kids to gorge themselves with anything? Whatever happened to that beautiful rule—everything in moderation?

And from a different standpoint, it will be interesting to see how other candy stores fair once Ikea starts stepping on their toes. Who will be the Candy King once all of the chocolate and sour treats are picked over. Fall is right around the corner—we’ll find out soon enough!

RELATED TOPIC: Canada McDonald’s new business strategy—How you can compete  

[SOURCE: thestar.com]

For the latest news in the food industry, visit our sister brand Food Drink & Franchise. And don't forget to stay healthy with Healthcare Global

Let's Connect!

 

Read the latest edition of Business Review Canada!

Share article

Jun 14, 2021

Giving efficiency the full throttle at NASCAR

CDW
NASCAR
3 min
CDW is a leading provider of information technology solutions, optimized business workflow and data capture systems for the auto racing company.

The NASCAR organization has long been synonymous with speed, agility and innovation. And so by extension, partnerships at NASCAR hold a similar reputation. One such partner for the organization has been CDW – a leading multi-brand provider of information technology solutions to businesses, government, education and healthcare customers in the United States, the United Kingdom and Canada. CDW provides a broad array of products and services ranging from hardware and software to integrated IT solutions such as security cloud hybrid infrastructure and digital experience. Customer need is the driving force at CDW, and the company helps clients by delivering integrated services solutions that maximize their technology investment. So how does CDW help their customers achieve their business goals? Troy Okerberg, Field Sales Manager - North Florida at CDW adds “We strive to provide our customers with full stack expertise, helping them design, orchestrate and manage technologies that drive their business outcomes.” 

NASCAR acquired International Speedway Corporation (ISC) in 2019, merging its operations into one, new company moving forward. The merger represents an important step forward for NASCAR as the sport creates a unified vision to embrace its long history of exciting, family-oriented racing experiences while developing strategic growth initiatives that will drive the passion of core fans and attract the next generation of race fans. CDW has been instrumental in bringing the two technology environments together to enable collaboration and efficiency as one organization. Starting with a comprehensive analysis of all of NASCAR’s vendors, CDW created a uniform data platform for the data center environment across the NASCAR-ISC organization. The IT partner has also successfully merged the two native infrastructure systems together, while analyzing, consulting and providing an opportunity to merge Microsoft software licenses as well. 

2020 turned into a tactical year for both organizations with the onset of the pandemic and CDW has had to react quickly to the changing scenario. Most of the initial change included building efficiencies around logistics, like equipment needing to be delivered into the hands of end users who switched to a virtual working environment almost overnight. CDW’s distribution team worked tirelessly to ensure that all customers could still access the products that they were purchasing and needed for their organizations throughout the COVID timeframe. Okerberg adds that today, CDW continues to optimize their offering by hyper-localizing resources as well as providing need-based support based on the size and complexity of their accounts. Although CDW still operates remotely, the company commits to adapting to the changing needs of their clients, NASCAR in particular. Apart from the challenges that COVID-19 brought to the organization, another task that CDW had been handed was to identify gaps and duplicates in vendor agreements that the two former single-entity organizations had in place and align them based on services offered. CDW further helps identify and provide the best solution from a consolidation standpoint of both hardware and software clients so that the new merged organization is equipped with the best of what the industry has to offer. 

Share article