Pizza Hut’s new ad is creating a buzz
Pizza Hut has been fending off rival companies, such as Dominos, Papa John’s and Little Caesars Pizza, in order to retain the committment of their loyal fan base and increased demand. However, their new advertisement has got many querying whether the new technology is really necessary, considering all the other available physical, and technology based ways in which to order food from the company.
However, that doesn’t mean the advertisement isn’t creating a buzz, with many praising its innovative ways in which to encourage users to either order from the company as a new customer, or to return as a loyal fan.
Created by Ad agency Droga5 and developed by Dominic Chambrone, the sneakers are limited edition with only 64 available. The “Pie Tops” sneakers will enable users to order a pizza wherever they are, utilising the “Pie-Tops” app and utilise blue tooth and geolocation, which will enable pizza to be ordered successfully through the nearest available branch.
Created for March Madness and Dominos promotion for March and April, retired basketball player Grant Hill is fronting the advertisement, at which the advertisement has seen a positive response. The promotion is aligned with the company’s sponsorship of the NCAA March Madness Tournament.
David Daniels, Vice President, Media & Advertising at Pizza Hut informed Fox News, “It's always important that we make it easy for fans to order the Pizza Hut pizza they love without missing a moment of the March Madness action. We know pizza is a fan favourite during the NCAA College Basketball Tournament, and our special-edition Pie Tops are a culturally-timed creative expression of our commitment to providing the easiest pizza ordering and delivery experience possible.”
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Health Catalyst: An agile approach to healthcare data
Healthcare Catalyst is quite literally a healthcare providers’ catalyst for change when it comes to their measurable, data-informed improvement in analytics, software and services.
Founded in 2008 in Salt Lake City, Utah, Health Catalyst is dedicated to enabling health care organisations to build a healthcare-specific, open, flexible, and scalable data platform and fully integrated suite of analytics applications.
This enables health system partners, including Northwell Health in New York which serves a population of 11 million, to realise measurable value within months. “Our customers have recognised the potential to use data, to meaningfully improve their clinical, financial and operational business performance outcomes,” said Mike Doyle, Chief Customer Officer.
Formed by a group of healthcare veterans – with a quest to develop a data warehouse that could handle the complexities unique to healthcare data – they revolutionised the clinical process models and use of analytics and discovered the solution now known as Adaptive Data Architecture, which is agile, flexible and can be implemented in a matter of weeks compared to a matter of years.
Today, Health Catalyst helps clinicians in more than 250 hospitals that care for more than 100 million patients each year.
Health Catalyst offers a solution in three parts:
Data Operating System
Cloud-based DOS is a healthcare-specific, open, flexible, and scalable that provides customers a single environment to integrate and organise data.
Analytics applications build on top of the data platform and allow customers to make measurable clinical, financial and operational improvements.
World-class team of analytics and domain experts leverage technology to help customers shorten time-to-value and achieve sustainable, measurable improvements.
The fully integrated data platform and suite of analytics applications helped clients during the pandemic, in ways even Health Catalyst could never have imagined. Health Catalyst offered products and services to support customers’ agile response to the pandemic in four phases:
“By having the data operating system, our clients were able to take advantage of the integrated source of data to meet challenges that they were facing in their local geographies due to the pandemic in ways that we could never even have predicted,” said Doyle.
Doyle highlighted Health Catalyst’s Value Architecture group, which helps the company ensure that its technology and expertise are delivering measurable and meaningful value to our clients. “I think another key differentiator is our open platform that our clients are able to use to accelerate their own integration of data, but it is customisable, configurable in ways that makes it unique for them in ways other cookie cutter analytics just can’t match.
“We like to start every discussion by listening and understanding how we can help our customers avoid making mistakes and getting the most out of their investment in data.”
Speaking about their partnership with Northwell, Doyle said: “We're very grateful for this partnership and want to thank these visionary leaders who are able to envision a future using data that is light years beyond what we can think of today.”