May 19, 2020

The best US hospitals for obstetrics of 2015

Leadership
healthcare
Hospitals
Kate Supino
3 min
The best US hospitals for obstetrics of 2015

Choosing a hospital for obstetrics is more in the patient's control than you may realize. No matter what health insurance plan patients have, or where they live in the U.S., they will have some options regarding their obstetrician and the hospital where they give delivery.

As the following article looks at, if patients are looking for “Adoption plan help: Making a hospital plan”, they do have more options than they might realize.

Click here to read the September 2015 edition of Business Review USA!

Here are some hospitals around the country that stand out for making baby deliveries better for both mom and baby.

Southeast Region

Wellington Regional Medical Center | Wellington, Florida

The Wellington Regional Medical Center offers a Centre for Family Beginnings. The program communicates WRMC's dedication to the care of newborns and their moms.

Features include 18 labor and delivery rooms, a 3-bay triage for delivery emergencies, 19 post-partum rooms for moms and dads, specialized, professional and board-certified care around breastfeeding training and practice, and what every mother wants, but didn't know she wanted—on-site baby photography services by a local, professional photography service.

Southwest Region

Sharp Mary Birch Hospital for Women & Newborns | San Diego, California

The Maternal Infant Services Unit at Sharp Mary Birch Hospital in San Diego boasts a host of services designed to make expectant mothers feel more secure about the birth of their babies.

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Amenities include sleeper sofas and linens in maternity rooms for overnight visitors and spouses, breastfeeding support by trained nurses, free home care classes for mothers or anyone else in the family who wants information about caring for the baby at home, a complimentary diaper bag filled with diapers and other supplies, and a resources list for continued support after new mothers leave the hospital.

Northwest Region

Overlake Medical Center | Bellevue, Washington

The Childbirth Center at Overlake Medical Center in Bellevue takes a proactive approach to childbirth and childcare. These pre-childbirth amenities are valuable for first time mothers and they include coursework on taking care during pregnancy, relationship counseling, and Lamaze classes for both parents.

In addition, the Overlake Medical Center offers childbirth classes that inform expectant mothers of what they will experience, as well as nursing help.

Northeast Region

Mercy Hospital | Portland, Maine

Expectant mothers can't do better than the Birthplace at Mercy, a birthplace center for moms at Mercy Hospital in Portland.

One of the first hospitals in the country to provide private rooms for childbearing, Mercy Hospital continues to lead the way in new mom’s services. If there ever was a spa-like setting for expectant mothers, Birthplace at Mercy is the one.

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They offer gigantic private rooms, private Jacuzzi tubs in every room, day beds for spouses, free Wi-Fi, and on-demand room service. Giving birth at Birthplace at Mercy is like giving birth in a 5-star hotel.

Your hospital can do a lot more to make the birthing experience spectacular for new parents. Why not take the lead and make sure your hospital's name is on the list for next year?

About the author: Kate Supino writes extensively about best business practices.

This article was originally published by our sister brand,  Healthcare Global, and can be found here. For more content related to the healthcare sector, visit our sister site, Healthcare Global.

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Jun 13, 2021

Marketing matters: from IBM to Kyndryl

CMO
Kyndryl
IBM
Leadership
Kate Birch
5 min
Former CMO for IBM Americas Maria Bartolome Winans was recently named CMO for Kyndryl. Maria talks about her new role and her leadership style

Former Chief Marketing Officer for IBM Americas, and an IBM veteran of more than 25 years, Maria Bartolome Winans was recently named CMO for Kyndryl.

Prior to joining Kyndryl as Chief Marketing Officer, Maria had a 25-year career at IBM, most recently as the tech giant’s CMO where she oversaw all marketing professionals and activities across North America, Canada and Latin America. She has held senior global marketing positions in a variety of disciplines and business units across IBM, most notably strategic initiatives in Smarter Cities and Watson Customer Engagement, as well as leading teams in services, business analytics, and mobile and industry solutions. She is known for her work with teams to leverage data, analytics and cloud technologies to build deeper engagements with customers and partners.

With a passion for marketing, business and people, and a recognized expert in data-driven marketing and brand engagement, Maria talks to Business Chief about her new role, her leadership style and what success means to her.

You've recently moved from IBM to Kyndryl, joining as CMO. Tell us about this exciting new role?

I’m Chief Marketing Officer for Kyndryl, the independent company that will be created following the separation from IBM of its Managed Infrastructure Services business, expected to occur by the end of 2021. My role is to plan, develop, and execute Kyndryl's marketing and advertising initiatives. This includes building a company culture and brand identity on which we base our marketing and advertising strategy.

We have an amazing opportunity ahead at Kyndryl to create a company brand that will stand apart in the market by leading with our people first. Once we are an independent company, each Kyndryl employee will advance the vital systems that power human progress. Our people are devoted, restless, empathetic, and anticipatory – key qualities needed as we build on existing customer relationships and cultivate new ones. Our people are at the heart of this business and I am deeply hopeful and excited for our future.

What experiences have helped prepare you for this new opportunity?

I’ve had a very rich and diverse career history at IBM that has lasted 25+ years. I started out in sales but landed explored opportunities at IBM in different roles, business units, geographies, and functions. Marketing and business are my passions and I landed on Marketing because it allowed me to utilize both my left and right brain, bringing together art and science. In college, I was no tonly a business major, but an art major. I love marketing because I can leverage my extensive knowledge of business, while also being able to think openly and creatively.

The opportunities I was given during my time at IBM and my natural curiosity have led me to the path I’m on now and there’s no better next career step than a once-in-a-lifetime-opportunity to help launch a company. The core of my role at Kyndryl is to create a culture centered on our people and growing up in my career at IBM has allowed me to see first-hand how to prioritize people and ensure they are at the heart of progress in everything Kyndryl will do.

How would you describe your leadership style?

I believe that people aren't your greatest assets, they are your only assets. My platform and background for leadership has always been grounded in authenticity to who I am and centered on diversity and inclusion. I immigrated to the US from Chile when I was 10 years old and so I know the power and beauty that comes from leaning into what makes you different from other people, and that's what I want every person in my marketing organization to feel – the value in bringing their most authentic self to work every day. The way our employees feel when they show up for themselves authentically is how they will also show up for our customers, and strong relationships drive growth.

I think this is especially true in light of a world forever changed by the pandemic. Living through such an unprecedented time has reinforced that we are all humans. We can't lead or care for one another without empathy and I think leaders everywhere have been reminded of this.

What’s the best leadership advice you’ve received?

When I was growing up as an immigrant in North Carolina, I often wanted to be just like everyone else. But my mother always told me: Be unique, be memorable – you have an authentic view and experience of the world that no one else will ever have, so don't try to be anyone else but you.

What does success look like to you?

I think the concept of success is multi-faceted. From a career perspective, being in a job where you're respected and appreciated, and where you can see how your contributions are providing value by motivating your teams to be better – that's success! From a personal perspective, there is no greater accomplishment than investing in the next generation. I love mentoring younger professionals – they are the future. I want my legacy as a leader to include providing value in work culture, but also in leaving a personal impact on the lives of professionals who will carry the workforce forward. Finding a position in life with a job and company that offers me a chance at all of that is what success looks like to me.

What advice would you give to your younger self just starting out in the industry?

I've always been a naturally curious person and it's easy for me to over-commit to projects that pique my interest. I've learned over years of practice how to manage that, so to my younger self I’d say… prioritize the things that are most important, and then become amazing at those things.

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