May 19, 2020

Can Canada Produce its Own Steve Jobs?

Technological Innovation
Apple
Steve Jobs
Alexander S. Bosika
Bizclik Editor
4 min
Can Canada Produce its Own Steve Jobs?

 

In today's economic climate, innovation and competitiveness co-exist as a necessity for survival. Globalization has changed business dynamics and the supply chain, forcing business to make bold changes to how they operate and compete. The ability to be innovative is essential.

Canadian authors, Alexander Bosika and John Thompson, set out to discover if Canada has the right stuff, to compete in the 21st century. Tracing back to the nation's early historical roots, we discover a surprising range of inventions, which helped catapult Canadian business to significant new levels.

Historically, there's much to be proud for but today's media is unrelenting in its view that Canada has already lost the innovation game. In any general poll, Canadians are lost in naming more than a few innovative firms like Research in Motion, Nortel, and Bombardier. For most Canadians and many trading partners, Canada is still viewed as a resource economy with an increasing dependence on raw materials to fuel its economic growth.

This flies directly against a long history of innovation and resourcefulness forced by Canada's climate, geography, and experience. We've always been highly adaptable because we've had to be. What limits this strength and how do we overcome it?

Will Canada's wealth in future decades thrive on the staples theory, developed by historian Harold Innis in the 1920's, to explain Canada's development as a provider of valuable raw resources. Will we always be 'hewers of wood' and 'drawers of water'? Or will we finally start to play to our true strengths, allowing our economy to thrive with the development of new products or processes?

Canadians are increasingly viewed as a high-skilled labour force with a desirable talent pool but everyone realizes innovation and inventiveness are the key ways to maintaining our standard of living.

 

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"This is a clarion call to Canadians, government and business that we must identify, re-define, and re-focus our energies to the spirit of innovation and inventiveness," said John Thompson. "In a funny way, no one remembers the people behind the idea in the first place, and far too often, others perfect the idea and emerge to rule the day. Sadly, the Canadian media does a terrible job promoting Made-in-Canada ingenuity in technology and other sectors of business," added Alexander Bosika.

Both authors are scheduled to release their "made for Kindle" digital book this year because the message is urgent and there isn't time to wait for the old paradigm publishing models to support their passionate cause. Ironically, a previous Harvard Business Review report by Gary Pisano and Willy Shih describes how Kindle, Amazon's electronic and Android-based reader, could never be developed in North America because the ability to manufacture high-tech components was lost in the 1990's with outsourcing to Asian firms who ultimately moved up the value chain to compete against North American business in the technology sector.

To stay in touch with the authors and to join their Kindle release mailing list, readers can add their email address at www.CanadianCrunch.com . Alexander Bosika, through his corporation, owns the domain with plans to expand its mandate to ultimately benefit the Canadian technology sector in the future.

About Alexander S. Bosika

Alexander S. Bosika is co-founder of Canada's largest mobile industry networking association, MobileMondayToronto.com, which held its first monthly meeting in June 2006, with attendance totaling 300+ industry members each month and receives financial support from Research in Motion, Windows Phone, Nokia, WIND, Mobilicity, Public Mobile and many others. He currently consults for Admeris Payment Systems Inc., a leading mobile payments platform provider to telecom, integrators, charitable organizations, retail, and brand advertisers. With more than a decade of technology sector experience, he is a champion of Canadian innovation and technology and is excited to co-author his first book on a subject close to his heart.

About John Thompson

The son of an RCAF physicist, he studied history in university and combines 13 years of military service with 27 years inside the Canadian Institute of Strategic Studies and the Mackenzie Institute. A highly skilled writer and commentator, he has also been involved in strategic reviews of various Canadian institutions and industries over the past 20 years, from the fur trade and agriculture to advanced medical research.

He is also the author of "Spirit over Steel: A Chronology of the Second World War", published on Kindle last December and has two other books underway currently.

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Jun 13, 2021

Marketing matters: from IBM to Kyndryl

CMO
Kyndryl
IBM
Leadership
Kate Birch
5 min
Former CMO for IBM Americas Maria Bartolome Winans was recently named CMO for Kyndryl. Maria talks about her new role and her leadership style

Former Chief Marketing Officer for IBM Americas, and an IBM veteran of more than 25 years, Maria Bartolome Winans was recently named CMO for Kyndryl.

Prior to joining Kyndryl as Chief Marketing Officer, Maria had a 25-year career at IBM, most recently as the tech giant’s CMO where she oversaw all marketing professionals and activities across North America, Canada and Latin America. She has held senior global marketing positions in a variety of disciplines and business units across IBM, most notably strategic initiatives in Smarter Cities and Watson Customer Engagement, as well as leading teams in services, business analytics, and mobile and industry solutions. She is known for her work with teams to leverage data, analytics and cloud technologies to build deeper engagements with customers and partners.

With a passion for marketing, business and people, and a recognized expert in data-driven marketing and brand engagement, Maria talks to Business Chief about her new role, her leadership style and what success means to her.

You've recently moved from IBM to Kyndryl, joining as CMO. Tell us about this exciting new role?

I’m Chief Marketing Officer for Kyndryl, the independent company that will be created following the separation from IBM of its Managed Infrastructure Services business, expected to occur by the end of 2021. My role is to plan, develop, and execute Kyndryl's marketing and advertising initiatives. This includes building a company culture and brand identity on which we base our marketing and advertising strategy.

We have an amazing opportunity ahead at Kyndryl to create a company brand that will stand apart in the market by leading with our people first. Once we are an independent company, each Kyndryl employee will advance the vital systems that power human progress. Our people are devoted, restless, empathetic, and anticipatory – key qualities needed as we build on existing customer relationships and cultivate new ones. Our people are at the heart of this business and I am deeply hopeful and excited for our future.

What experiences have helped prepare you for this new opportunity?

I’ve had a very rich and diverse career history at IBM that has lasted 25+ years. I started out in sales but landed explored opportunities at IBM in different roles, business units, geographies, and functions. Marketing and business are my passions and I landed on Marketing because it allowed me to utilize both my left and right brain, bringing together art and science. In college, I was no tonly a business major, but an art major. I love marketing because I can leverage my extensive knowledge of business, while also being able to think openly and creatively.

The opportunities I was given during my time at IBM and my natural curiosity have led me to the path I’m on now and there’s no better next career step than a once-in-a-lifetime-opportunity to help launch a company. The core of my role at Kyndryl is to create a culture centered on our people and growing up in my career at IBM has allowed me to see first-hand how to prioritize people and ensure they are at the heart of progress in everything Kyndryl will do.

How would you describe your leadership style?

I believe that people aren't your greatest assets, they are your only assets. My platform and background for leadership has always been grounded in authenticity to who I am and centered on diversity and inclusion. I immigrated to the US from Chile when I was 10 years old and so I know the power and beauty that comes from leaning into what makes you different from other people, and that's what I want every person in my marketing organization to feel – the value in bringing their most authentic self to work every day. The way our employees feel when they show up for themselves authentically is how they will also show up for our customers, and strong relationships drive growth.

I think this is especially true in light of a world forever changed by the pandemic. Living through such an unprecedented time has reinforced that we are all humans. We can't lead or care for one another without empathy and I think leaders everywhere have been reminded of this.

What’s the best leadership advice you’ve received?

When I was growing up as an immigrant in North Carolina, I often wanted to be just like everyone else. But my mother always told me: Be unique, be memorable – you have an authentic view and experience of the world that no one else will ever have, so don't try to be anyone else but you.

What does success look like to you?

I think the concept of success is multi-faceted. From a career perspective, being in a job where you're respected and appreciated, and where you can see how your contributions are providing value by motivating your teams to be better – that's success! From a personal perspective, there is no greater accomplishment than investing in the next generation. I love mentoring younger professionals – they are the future. I want my legacy as a leader to include providing value in work culture, but also in leaving a personal impact on the lives of professionals who will carry the workforce forward. Finding a position in life with a job and company that offers me a chance at all of that is what success looks like to me.

What advice would you give to your younger self just starting out in the industry?

I've always been a naturally curious person and it's easy for me to over-commit to projects that pique my interest. I've learned over years of practice how to manage that, so to my younger self I’d say… prioritize the things that are most important, and then become amazing at those things.

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