May 19, 2020

Five Reasons to Open a Business in Canada

Business
new business
small business Canada
Bizclik Editor
3 min
Five Reasons to Open a Business in Canada

The May edition of The Business Review North America is now live!

By: Angie Mansfield

According to the World Bank's Ease of Doing Business Index, Canada is the third easiest country in which to start a business, behind only Hong Kong SAR, China, and Singapore.

For a Mexican or U.S. company looking to expand or move, Canada is a great choice.

Here's why:

1. Ease of Opening

According to The World Bank's Doing Business report, Canada has one of the simplest business startup processes in the world. Opening your business there requires only one procedure, and takes around five days -- one of the quickest turnarounds among nations analyzed in the report.

2. Business Friendly

Another report, KPMG's Guide to International Business Location Costs, showed Canada coming in 5% lower in terms of overall cost of doing business, compared to the United States.

Some costs, such as employee benefits and freight rates, did increase in Canada last year -- but they were offset by lower industrial facility costs and natural gas rates.

Coupled with a very stable banking market (Canada is one of the safest countries in which to invest, according toDun & Bradstreet), this lower cost of doing business makes the country very attractive for businesses.

3. Large Pool of Skilled Workers

Canada has a great education system and many first-class business and engineering schools. This means that the country has a great percentage of degree-holding, skilled employees.

Canada's labor turnover is half that of America, likely due to its unions and its focus on employee and human rights. And the country's high computer literacy rates means a large pool of technology-savvy workers from which companies can draw.

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4. Quality of Life

With excellent literacy rates, education, and income distribution, Canada is one of the most equitable countries in which to live. It's also got a diverse cultural makeup, because of its welcoming attitude toward immigrants and refugees.

In fact, according to theOrganization for Economic Cooperation and Development, Canada ranks third in the world for quality of life. Ranked on factors such as income, housing, jobs, education, health, and life satisfaction, Canada scored high in most categories.

5. Access to North American Market

Perhaps the most important factor on this list, Canada enjoys easy trade with the United States and Mexico, thanks to the North American Free Trade Agreement. Canada and the U.S. are the largest trading partners in the world, thanks to affordable delivery costs between the countries.

Canada presents a great opportunity for North American businesses looking to expand or move operations. Its status as a business-friendly country is set to grow even more in the coming years, as (according to Infrastructure Canada) it focuses on infrastructure projects such as green initiatives, waste management, and transportation -- all programs that represent an opportunity for many small businesses.

Is Canada on your business radar screen?

About the Author: Angie Mansfield is a freelance writer covering topics and people of interest to consumers and small business owners, such as small business management and Steve Wynn.

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Jun 13, 2021

Marketing matters: from IBM to Kyndryl

CMO
Kyndryl
IBM
Leadership
Kate Birch
5 min
Former CMO for IBM Americas Maria Bartolome Winans was recently named CMO for Kyndryl. Maria talks about her new role and her leadership style

Former Chief Marketing Officer for IBM Americas, and an IBM veteran of more than 25 years, Maria Bartolome Winans was recently named CMO for Kyndryl.

Prior to joining Kyndryl as Chief Marketing Officer, Maria had a 25-year career at IBM, most recently as the tech giant’s CMO where she oversaw all marketing professionals and activities across North America, Canada and Latin America. She has held senior global marketing positions in a variety of disciplines and business units across IBM, most notably strategic initiatives in Smarter Cities and Watson Customer Engagement, as well as leading teams in services, business analytics, and mobile and industry solutions. She is known for her work with teams to leverage data, analytics and cloud technologies to build deeper engagements with customers and partners.

With a passion for marketing, business and people, and a recognized expert in data-driven marketing and brand engagement, Maria talks to Business Chief about her new role, her leadership style and what success means to her.

You've recently moved from IBM to Kyndryl, joining as CMO. Tell us about this exciting new role?

I’m Chief Marketing Officer for Kyndryl, the independent company that will be created following the separation from IBM of its Managed Infrastructure Services business, expected to occur by the end of 2021. My role is to plan, develop, and execute Kyndryl's marketing and advertising initiatives. This includes building a company culture and brand identity on which we base our marketing and advertising strategy.

We have an amazing opportunity ahead at Kyndryl to create a company brand that will stand apart in the market by leading with our people first. Once we are an independent company, each Kyndryl employee will advance the vital systems that power human progress. Our people are devoted, restless, empathetic, and anticipatory – key qualities needed as we build on existing customer relationships and cultivate new ones. Our people are at the heart of this business and I am deeply hopeful and excited for our future.

What experiences have helped prepare you for this new opportunity?

I’ve had a very rich and diverse career history at IBM that has lasted 25+ years. I started out in sales but landed explored opportunities at IBM in different roles, business units, geographies, and functions. Marketing and business are my passions and I landed on Marketing because it allowed me to utilize both my left and right brain, bringing together art and science. In college, I was no tonly a business major, but an art major. I love marketing because I can leverage my extensive knowledge of business, while also being able to think openly and creatively.

The opportunities I was given during my time at IBM and my natural curiosity have led me to the path I’m on now and there’s no better next career step than a once-in-a-lifetime-opportunity to help launch a company. The core of my role at Kyndryl is to create a culture centered on our people and growing up in my career at IBM has allowed me to see first-hand how to prioritize people and ensure they are at the heart of progress in everything Kyndryl will do.

How would you describe your leadership style?

I believe that people aren't your greatest assets, they are your only assets. My platform and background for leadership has always been grounded in authenticity to who I am and centered on diversity and inclusion. I immigrated to the US from Chile when I was 10 years old and so I know the power and beauty that comes from leaning into what makes you different from other people, and that's what I want every person in my marketing organization to feel – the value in bringing their most authentic self to work every day. The way our employees feel when they show up for themselves authentically is how they will also show up for our customers, and strong relationships drive growth.

I think this is especially true in light of a world forever changed by the pandemic. Living through such an unprecedented time has reinforced that we are all humans. We can't lead or care for one another without empathy and I think leaders everywhere have been reminded of this.

What’s the best leadership advice you’ve received?

When I was growing up as an immigrant in North Carolina, I often wanted to be just like everyone else. But my mother always told me: Be unique, be memorable – you have an authentic view and experience of the world that no one else will ever have, so don't try to be anyone else but you.

What does success look like to you?

I think the concept of success is multi-faceted. From a career perspective, being in a job where you're respected and appreciated, and where you can see how your contributions are providing value by motivating your teams to be better – that's success! From a personal perspective, there is no greater accomplishment than investing in the next generation. I love mentoring younger professionals – they are the future. I want my legacy as a leader to include providing value in work culture, but also in leaving a personal impact on the lives of professionals who will carry the workforce forward. Finding a position in life with a job and company that offers me a chance at all of that is what success looks like to me.

What advice would you give to your younger self just starting out in the industry?

I've always been a naturally curious person and it's easy for me to over-commit to projects that pique my interest. I've learned over years of practice how to manage that, so to my younger self I’d say… prioritize the things that are most important, and then become amazing at those things.

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