Canadian businesses look to optimize communications
Communication plays a key role in the success of any business, which is why more and more businesses across Canada are improving their communications technology.
From office communications to customer outreach, staying connected to the outside world is what helps businesses thrive.
RELATED TOPIC: Social media benefiting business owner and consumer
Here are just a few ways Canadian businesses are optimizing their communications:
Canadian businesses both large and small are turning to cloud computing for all of their communications needs.
In fact, according to the Information and Communications Technology Council of Canada, cloud computing is already a $4.6 billion a year industry.
Likewise, more than half of Canadian enterprises and 70 percent of IT companies across Canada use the cloud on a daily basis. Why? Well, the cloud makes it easy for employees to communicate and collaborate from anywhere.
With the anywhere accessibility of the cloud, employees can communicate with one another in real-time while also have access to all of the features of their in-office network.
This not only improves business communications, it also gives businesses an opportunity to connect to clients whether they're in the office or not.
Online management tools
Businesses that have trouble communicating within the office ultimately have trouble communicating outside the office as well. That's why Canadian businesses are turning to online management tools like CRM software and systems management software to optimize their communications practices.
The article "5 Ways to Optimize Your Business Communications" mentions how important user-friendly communications are in today's business world.
Online management tools are making it easy for businesses to delineate tasks, manage projects, connect with clients, and assign time-sensitive workloads while keeping all employees on the same page.
Email and e-newsletters are no longer an effective way to reach out to customers. Businesses have to be more present than ever before, especially when it comes to their online activities. That's where social media comes into play.
With the massive following that social sites like Facebook, Twitter, and Instagram have, businesses in Canada are beginning to set their sights on all-things social.
Whether it's for promotional purposes, business-to-business outreach, or customer support, social media it changing the entire business communications landscape for the better.
Internal document sharing
Collaboration is a large part of communications and document sharing technology is helping businesses better collaborate internally.
Software such as Google Docs allows businesses to share documents throughout the office instantly. With software like this, document changes and edits can be made in real-time for all the office to see, which make the document-sharing process that much more efficient.
Archiving emails and other forms of communication is a time consuming process, but it's also a necessity. In order to optimize the archiving process, Canadian businesses are taking advantage of archiving applications.
These archiving apps automatically archive emails, texts, and even phone calls both internally and externally.
Whether an employee needs to track down a customer service call or an important email from a few months back, archiving apps make it possible to search for archived communications based on keywords and topics.
In the pursuit for improved communications, more and more Canadian businesses are taking advantage of the communication technology above.
RELATED TOPIC: [INFOGRAPHIC] How to do social media the right way
About the Author: Adam Groff is a freelance writer and creator of content. He writes on a variety of topics including business communications and customer outreach.
Intelliwave SiteSense boosts APTIM material tracking
“We’ve been engaged with the APTIM team since early 2019 providing SiteSense, our mobile construction SaaS solution, for their maintenance and construction projects, allowing them to track materials and equipment, and manage inventory.
We have been working with the APTIM team to standardize material tracking processes and procedures, ultimately with the goal of reducing the amount of time spent looking for materials. Industry studies show that better management of materials can lead to a 16% increase in craft labour productivity.
Everyone knows construction is one of the oldest industries but it’s one of the least tech driven comparatively. About 95% of Engineering and Construction data captured goes unused, 13% of working hours are spent looking for data and around 30% of companies have applications that don’t integrate.
With APTIM, we’re looking at early risk detection, through predictive analysis and forecasting of material constraints, integrating with the ecosystem of software platforms and reporting on real-time data with a ‘field-first’ focus – through initiatives like the Digital Foreman. The APTIM team has seen great wins in the field, utilising bar-code technology, to check in thousands of material items quickly compared to manual methods.
There are three key areas when it comes to successful Materials Management in the software sector – culture, technology, and vendor engagement.
Given the state of world affairs, access to data needs to be off site via the cloud to support remote working conditions, providing a ‘single source of truth’ accessed by many parties; the tech sector is always growing, so companies need faster and more reliable access to this cloud data; digital supply chain initiatives engage vendors a lot earlier in the process to drive collaboration and to engage with their clients, which gives more assurance as there is more emphasis on automating data capture.
It’s been a challenging period with the pandemic, particularly for the supply chain. Look what happened in the Suez Canal – things can suddenly impact material costs and availability, and you really have to be more efficient to survive and succeed. Virtual system access can solve some issues and you need to look at data access in a wider net.
Solving problems comes down to better visibility, and proactively solving issues with vendors and enabling construction teams to execute their work. The biggest cause of delays is not being able to provide teams with what they need.
On average 2% of materials are lost or re-ordered, which only factors in the material cost, what is not captured is the duplicated effort of procurement, vendor and shipping costs, all of which have an environmental impact.
As things start to stabilise, APTIM continues to utilize SiteSense to boost efficiencies and solve productivity issues proactively. Integrating with 3D/4D modelling is just the precipice of what we can do. Access to data can help you firm up bids to win work, to make better cost estimates, and AI and ML are the next phase, providing an eco-system of tools.
A key focus for Intelliwave and APTIM is to increase the availability of data, whether it’s creating a data warehouse for visualisations or increasing integrations to provide additional value. We want to move to a more of an enterprise usage phase – up to now it’s been project based – so more people can access data in real time.