Deals on Facebook launches to compete with group buying sites

By Bizclik Editor

 

If you’ve already logged into your Facebook account this morning, you were asked to opt-into Deals on Facebook, a Groupon-like daily discount offering. So far, only businesses in Atlanta, Austin, Dallas, San Diego and San Francisco are able to offer discounts to locals for dance classes, outdoor sports, concerts, and more. From what we can see, the San Diego deals look strikingly similar to the local sponsored ads on the sidebar for Businesses to “Like”.

If you don’t see your city on the Deals on Facebook page, you can sign up to be notified when your city becomes available. Users can buy coupons directly though Facebook, post it on their wall, “Like” the deal, and share the deal with their friends. And if you really want to get into the mix of it, you can post comments on the deal’s Facebook wall, which other social group buying sites, like Groupon, are already including on their own deal pages.

See top stories in the WDM Content Network:
• Top Ten Biggest Brands 
• Click here to read the latest edition of Business Review USA 

Facebook already offers Check-in Deals, which uses Facebook’s Places branch to allow local businesses to offer immediate discounts and freebies when you check into a business and share it on your wall.  

Facebook also says it will make it easier for users to get deals from smaller group buying sites like Plum District and Open Table – before it competes with the likes of Groupon and LivingSocial. Google Offers beta just launched days ago. Read more about it here.

With all of these talks about walls, likes, posting, sharing, deals, and check-ins, it seems as if Deals on Facebook seems like a bit of a social overload. We'll delve deeper into the site and tell you what we think.




 

Share

Featured Articles

Amelia DeLuca, CSO at Delta Air Lines on Female Leadership

Driving decarbonisation at Delta Air Lines, Chief Sustainability Officer Amelia DeLuca discusses the rise of the CSO and value of more women in leadership

Liz Elting – Driving Equality & Building Billion-$ Business

Founder and CEO Liz Elting Turned Her Passion into Purpose and Created a Billion-Dollar Business While Fighting for Workplace Equality – and Winning

JPMorgan Chase: Committed to supporting the next generation

JPMorgan has unveiled a host of new and expanded philanthropic activities totalling US$3.5 million to support the development of apprenticeship programmes

How efficient digital ecosystems became business critical

Technology & AI

Mastercard: Supporting clients at a time of rapid evolution

Digital Strategy

Why Ceridian has boldly rebranded to Dayforce

Human Capital