May 19, 2020

Instagram Moves with the Trends

Business Review USA
Mark Zuckerberg
Bizclik Editor
2 min
Instagram Moves with the Trends


Once again, Mark Zuckerberg is taking the reins with his Facebook and conquering all social media. Monday he announced that Facebook will acquire Instagram for $1 billion. Facebook stands as the number one social networker, and now the site is headed towards an even higher victory after the purchase of this trendy and hip smartphone app.

Instagram is a photo app allowing users to select vintage and rare photo filters and apply those esthetics to their personal photography. With its Twitter-esque type of following and unfollowing, your followers can like, comment and share photos.  Even the amateur photographer can turn photos into a professional image. Since Instagram currently has over 30 million users, will the app lose some of them? Or, gain millions more since Zuckerberg is now in full control?  

If you’re one to steer away from the socials of Facebook media, Business Review USA has scouted out and tried two smartphone photo apps that are similar in appeal and taste to that of Instagram’s likeness.

Hipstamatic: Probably the first app to release vintage photography on smart phones. One can experience photo filters and followers as well as being able to share, send and like all images. With Hipstamatic you can swap lenses, filters and cameras before taking your photo so one experiences the full faux-vintage film camera straight from the iPhone.

PicYou: Similar to Instragram’s interface. There are numerous filters to edit images. Users share, send and save all photos within the app. The main perk of PicYou is the concept of downloading all personal images from the web on PicYou’s website. The app is easy to use and allows one to edit each photo to that of a professional and artistic feel.

The downfall and difference to these “similar to Instragram apps” is one must pay a price to play. Hipstamtic requires its users to fork up a buck for more film and its array of antique cameras. PicYou is quite similar in that one pays a fee ($1) for its different artistic filters.

And, Zuckerberg states, the free app of Instagram will not change its esthetics and it will be entirely separate from Facebook’s domain. The question remains, how long will Instagram continue as its own unique photo sharer? 

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Jun 12, 2021

How changing your company's software code can prevent bias

Lisa Roberts, Senior Director ...
3 min
Removing biased terminology from software can help organisations create a more inclusive culture, argues Lisa Roberts, Senior Director of HR at Deltek

Two-third of tech professionals believe organizations aren’t doing enough to address racial inequality. After all, many companies will just hire a DEI consultant, have a few training sessions and call it a day. 

Wanting to take a unique yet impactful approach to DEI, Deltek, the leading global provider of software and solutions for project-based businesses, took a look at  and removed all exclusive terminology in their software code. By removing terms such as ‘master’ and ‘blacklist’ from company coding, Deltek is working to ensure that diversity and inclusion are woven into every aspect of their organization. 

Business Chief North America talks to Lisa Roberts, Senior Director of HR and Leader of Diversity & Inclusion at Deltek to find out more.

Why should businesses today care about removing company bias within their software code?  

We know that words can have a profound impact on people and leave a lasting impression. Many of the words that have been used in a technology environment were created many years ago, and today those words can be harmful to our customers and employees. Businesses should use words that will leave a positive impact and help create a more inclusive culture in their organization

What impact can exclusive terms have on employees? 

Exclusive terms can have a significant impact on employees. It starts with the words we use in our job postings to describe the responsibilities in the position and of course, we also see this in our software code and other areas of the business. Exclusive terminology can be hurtful, and even make employees feel unwelcome. That can impact a person’s desire to join the team, stay at a company, or ultimately decide to leave. All of these critical actions impact the bottom line to the organization.    

Please explain how Deltek has removed bias terminology from its software code

Deltek’s engineering team has removed biased terminology from our products, as well as from our documentation. The terms we focused on first that were easy to identify include blacklist, whitelist, and master/slave relationships in data architecture. We have also made some progress in removing gendered language, such as changing he and she to they in some documentation, as well as heteronormative language. We see this most commonly in pick lists that ask to identify someone as your husband or wife. The work is not done, but we are proud of how far we’ve come with this exercise!

What steps is Deltek taking to ensure biased terminology doesn’t end up in its code in the future?

What we are doing at Deltek, and what other organizations can do, is to put accountability on employees to recognize when this is happening – if you see something, say something! We also listen to feedback our customers give us and have heard their feedback on this topic. Those are both very reactive things of course, but we are also proactive. We have created guidance that identifies words that are more inclusive and also just good practice for communicating in a way that includes and respects others.

What advice would you give to other HR leaders who are looking to enhance DEI efforts within company technology? 

My simple advice is to start with what makes sense to your organization and culture. Doing nothing is worse than doing something. And one of the best places to start is by acknowledging this is not just an HR initiative. Every employee owns the success of D&I efforts, and employees want to help the organization be better. For example, removing bias terminology was an action initiated by our Engineering and Product Strategy teams at Deltek, not HR. You can solicit the voices of employees by asking for feedback in engagement surveys, focus groups, and town halls. We hear great recommendations from employees and take those opportunities to improve. 


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