Is sports streaming service DAZN about to arrive in Canada?

By Mohammed Mestar

Sports streaming platform DAZN is set to make Canada its next destination as it continues its billion dollar global expansion program.

An official announcement from DAZN can be expected in the next few weeks but it is likely that Canada will become the fifth country that hosts the service.

Live sport is currently streamed exclusively via the online platform, owned by Perform Group, in Germany, Switzerland, Austria and Japan.

See also:


“It’s no secret that DAZN has big ambitions for global expansion,” said the company in an email. “We’ll have more details to announce in the coming weeks, so stay tuned.”

Perform has recently agreed a significant deal to market NFL television rights in over 100 countries and has been advertising for a number of production roles in the Canada..

DAZN markets their model as a cheaper alternative to traditional broadcasters, with subscription costing as low as $11 per month and customers having the option to cancel at any time.

Last month, it agreed to sublicense UEFA Champions League soccer in Europe through German pay-television broadcaster Sky.

Its ten-year deal with J.League soccer in Japan is believed to be worth close to $2bn, while it also streams a variety of popular European sports via its five-year contract with Matchroom.

Share

Featured Articles

Amelia DeLuca, CSO at Delta Air Lines on Female Leadership

Driving decarbonisation at Delta Air Lines, Chief Sustainability Officer Amelia DeLuca discusses the rise of the CSO and value of more women in leadership

Liz Elting – Driving Equality & Building Billion-$ Business

Founder and CEO Liz Elting Turned Her Passion into Purpose and Created a Billion-Dollar Business While Fighting for Workplace Equality – and Winning

JPMorgan Chase: Committed to supporting the next generation

JPMorgan has unveiled a host of new and expanded philanthropic activities totalling US$3.5 million to support the development of apprenticeship programmes

How efficient digital ecosystems became business critical

Technology & AI

Mastercard: Supporting clients at a time of rapid evolution

Digital Strategy

Why Ceridian has boldly rebranded to Dayforce

Human Capital