Three top tips to successfully scale your business
Mark Sanders, Executive Chairman, Scale Space, shares his top three tips for scaling business.
Develop an engaged and focussed team
Having a strong team around you is critical in the scaling phase. The FinTech companies that we have helped successfully scale have all recognised the need to invest in talent, while nurturing an environment where people are engaged, motivated and empowered to contribute. I believe balancing the need for some hierarchy, while adopting an agile methodology and encouraging role boundaries to be fluid, can have a really positive impact.
I always urge leaders to open their minds to hiring people smarter than them, as well as providing a framework to enable development. You want to breed a culture that taps into people’s talent, intellect and ability.
Leading TDX Group through the scale phase taught me that holding onto the culture and the values that you had when you were 20 people when you grow to be in the 100s, actually takes quite a lot of thinking about. As you grow, never stop asking yourself if the operating model is still effective.
This is also why it’s so important to invest in a team of people who value and care about the way the business works in the same way you do. In times of high change, you need an active team who will input into evolving the way you operate and can flex successfully around moving priorities.
Seek advice: you don’t have all the answers
From personal experience, I firmly believe in the importance of recognising and making time to seek advice from peers, mentors and advisors. It is really easy in a fast-growing business, where there is always something else that needs doing, to just focus on the task or to think you have all the answers.
What I have learned is there are people out there who have got the experience of doing what you are doing. Making time to connect with them for support or advice would have undoubtedly helped me to avoid some of the mistakes I made.
Enabling these connections to happen more easily is one of the main reasons we have created Scale Space. We appreciate the impact an eco-system of talent, knowledge and expertise all engineered to support growth can have during the scaling phase. Looking back, the opportunity to place my business in an environment that connects me with venture building experts, corporate innovation and top universities would have been very attractive when we were growing TDX Group.
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My 3 Ps: Purpose, product and profitability
We’ve heard a lot in the last decade on the importance of purpose. But there truly is a real benefit to having clarity and purpose when developing a business. Companies who know what they’re about and have clearly defined a product that genuinely solves a customer’s problem or creates value for customers is a huge driver of success.
And then something I think some scaling companies overlook, is being able to deliver repeatedly and profitably. I meet FinTech businesses that believe once they’re big enough they will become profitable. And that can often be true, but if you haven’t actually figured out the economics of your product and you can’t demonstrate your pathway to profit, it is dangerous to assume that scale is going to get you there. You need to understand your economics.
So my advice, find a way of memorably describing why your business exists, that your people find motivating – this is often best grounded in the problems you’re solving, rather than the product features. And make sure you properly take the time to understand how your business will perform financially over time as it grows.