May 19, 2020

The Nokia 3310: A brief history

Nokia 3310 relaunch
HMD Global Nokia 3310
Catherine Rowell
3 min
The Nokia 3310: A brief history

Prior to the launch of the Nokia 3310 in 2000, phones such as Motorola DynaTAC 8000X, Ericson T28 and Nokia 3110 were heavy and sturdy, unappealing to the eye and had big aerials attached, with no wireless connectivity, camera or desirable features built into them – they were solely for emergency purposes. The prevalence of the mobile phone market was steady, but not as competitive as it is today, with the rise of Apple and Android technologies. Consumers weren’t overly fussed about mobile phones or the latest technologies the market had to offer – that was,until the Nokia 3310 originally launched.

In September 2000, Nokia 3310 landed on the shelves to replace the 3210 and became an instant hit. Durable, sophisticated looking for its time and with an updated version of ‘Snake’, the phone also incorporated a number of new ringtones and various technologies. Enabling longer messages to be sent, the phone was one of the first phones which could be customised and incorporated a number of new features, such as a calculator and stopwatch. The 3310 became the one gadget all millennials wanted, and became a bestseller through its durability and appeal to mass audiences.


Unveiled at the Mobile World Congress in Barcelona, the relaunch of the Nokia 3310 has set tongues wagging and had got many consumers excited. Hardy, with a long-lasting battery life, the Nokia 3310 was one of Nokia’s bestselling phones, with over 120 million sold before it was discontinued in the mid-2000s, with the rise of smart phones and new technologies which are now embedded in the everyday smart phone or android.

Seventeen years after its initial release, the phone has had an image overhaul to appeal to the modern consumer. However, the internet speed will remain poor in comparison to modern smartphones with 2.5G connectivity, alongside a new low-quality camera.

Sold by HMD Global, the new design is lightweight and durable, and will now incorporate a month-long battery life, a large colour screen with a 6cm display, and to top it off, millennials will enjoy the revamped Snake game, which can now be played in colour.  Traditionally a navy blue, the design can now be bought in the same colour, but also grey, red and yellow.

Costing just $51, the phone is ideal for consumers on holiday or who wish to unwind from the rising digitisation of smartphones and social media apps, and solely utilise the traditional services mobile phones provide, which is the ability to contact family and friends. With 22 hours of talk time, nostalgia and the ability to utilise traditional services without modern amenities will prove alluring to many. However, the new design will feature limited modern accessories, such as a headphones socket, dual sim compatibility and Bluetooth.

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Jun 18, 2021

Intelliwave SiteSense boosts APTIM material tracking

3 min
Intelliwave Technologies outlines how it provides data and visibility benefits for APTIM

“We’ve been engaged with the APTIM team since early 2019 providing SiteSense, our mobile construction SaaS solution, for their maintenance and construction projects, allowing them to track materials and equipment, and manage inventory.

We have been working with the APTIM team to standardize material tracking processes and procedures, ultimately with the goal of reducing the amount of time  spent looking for materials. Industry studies show that better management of materials can lead to a 16% increase in craft labour productivity.

Everyone knows construction is one of the oldest industries but it’s one of the least tech driven comparatively. About 95% of Engineering and Construction data captured goes unused, 13% of working hours are spent looking for data and around 30% of companies have applications that don’t integrate. 

With APTIM, we’re looking at early risk detection, through predictive analysis and forecasting of material constraints, integrating with the ecosystem of software platforms and reporting on real-time data with a ‘field-first’ focus – through initiatives like the Digital Foreman. The APTIM team has seen great wins in the field, utilising bar-code technology, to check in thousands of material items quickly compared to manual methods.

There are three key areas when it comes to successful Materials Management in the software sector – culture, technology, and vendor engagement.

Given the state of world affairs, access to data needs to be off site via the cloud to support remote working conditions, providing a ‘single source of truth’ accessed by many parties; the tech sector is always growing, so companies need faster and more reliable access to this cloud data; digital supply chain initiatives engage vendors a lot earlier in the process to drive collaboration and to engage with their clients, which gives more assurance as there is more emphasis on automating data capture. 

It’s been a challenging period with the pandemic, particularly for the supply chain. Look what happened in the Suez Canal – things can suddenly impact material costs and availability, and you really have to be more efficient to survive and succeed. Virtual system access can solve some issues and you need to look at data access in a wider net.

Solving problems comes down to better visibility, and proactively solving issues with vendors and enabling construction teams to execute their work. The biggest cause of delays is not being able to provide teams with what they need.

On average 2% of materials are lost or re-ordered, which only factors in the material cost, what is not captured is the duplicated effort of procurement, vendor and shipping costs, all of which have an environmental impact.

As things start to stabilise, APTIM continues to utilize SiteSense to boost efficiencies and solve productivity issues proactively. Integrating with 3D/4D modelling is just the precipice of what we can do. Access to data can help you firm up bids to win work, to make better cost estimates, and AI and ML are the next phase, providing an eco-system of tools.

A key focus for Intelliwave and APTIM is to increase the availability of data, whether it’s creating a data warehouse for visualisations or increasing integrations to provide additional value. We want to move to a more of an enterprise usage phase – up to now it’s been project based – so more people can access data in real time.


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