[INFOGRAPHIC] How using hashtags can help your business grow

By Cutter Slagle

You should already know by now that if you have a business, then your business needs to be on social media. Various outlets including Facebook, Twitter and Instagram are quick and convenient ways to reach a broader audience and spread the word on your product. After all, how do you plan to succeed if no one knows about your company?

RELATED TOPIC: [INFOGRAPHIC] How to utilize Facebook for your business

And while you may be on social media already, are you using the tool correctly? A big part of posting on these different outlets is using hashtags. Are you currently using hashtags? Are you using the right hashtags?

Below, you will find an infographic that details how to properly use hashtags when posting messages for your business. When used correctly, hashtags can help build your brand, as well as assist you in gaining more followers.

As you can imagine, etiquette must be used when choosing and displaying hastags. You need to use hashtags that are relevant to both your business and the message you are creating. Yes, hashtags can help your business, but if used incorrectly, they can also hinder your business.

Originally reported by our sister brand Business Review Canada, it can be helpful to learn the rules of using hashtags for various sites. For example, if on Twitter, you should really only use between one and three hashtags. However, if on Instagram, then you can use up to 30 hashtags.

RELATED TOPIC: [INFOGRAPHIC] Learn how to make your business website mobile friendly

To see the complete list of rules, take a look at the Ultimate Guide to #hashtags:

Let's connect!   

Click here to read the latest edition of Business Review USA!


Featured Articles

Must-attend sustainability events for executives in 2022/23

Discuss and debate the most pressing issues around sustainability at these nine executive events – from London to Abu Dhabi, San Diego to Singapore

Meet the CEO on a mission to nurture women leaders in Africa

The argument for women leaders in Africa is compelling, yet numbers are small. But one female leader is on a mission to change that – Awamary Lowe-Khan

BCG's Daniel Weise on supply chain and procurement strategy

Daniel Weise, global leader of Boston Consulting Group’s procurement business line, on the timely publication of his new book, Profit From The Source

Flexible work perks heat up as the war on talent rages

Human Capital

Meet the COO: Former Israel Defense Force cyber lead Parnes

Technology & AI

People Moves: Pinterest, Amazon, DocuSign, KFC, Walmart Ca.

Leadership & Strategy