Amazon acquires Ring for $1bn

By Pouyan Broukhim

Amazon has further expanded and diversified its portfolio, having acquired technology-based doorbell startup Ring in a deal that is reportedly worth $1bn.

Ring manufacturers smart doorbells that are able to record live videos outside customer's houses, streaming these directly to smartphones.

See also:

The acquisition is a logical move from Amazon, with Ring already compatible with the company's existing Echo devices, in addition to Amazon's venture capital arm having invested in the company last year.

Further, it will bolster Amazon's position on the delivery last mile front, with Ring likely to complement Amazon's own initative launched in October last year - Amazon Key.

Amazon Key uses an encrypted authentication process, allowing the company's employees access to customers homes on an individual basis, enabling the delivery of goods and services in a secure manner without the receipient needing to be home.

Share

Featured Articles

Must-attend sustainability events for executives in 2022/23

Discuss and debate the most pressing issues around sustainability at these nine executive events – from London to Abu Dhabi, San Diego to Singapore

Meet the CEO on a mission to nurture women leaders in Africa

The argument for women leaders in Africa is compelling, yet numbers are small. But one female leader is on a mission to change that – Awamary Lowe-Khan

BCG's Daniel Weise on supply chain and procurement strategy

Daniel Weise, global leader of Boston Consulting Group’s procurement business line, on the timely publication of his new book, Profit From The Source

Flexible work perks heat up as the war on talent rages

Human Capital

Meet the COO: Former Israel Defense Force cyber lead Parnes

Technology & AI

People Moves: Pinterest, Amazon, DocuSign, KFC, Walmart Ca.

Leadership & Strategy